🗞 Disney Hands Its Characters to TikTok, Nielsen Buys DoubleVerify & AI Sends Shopify a Wave of Buyers

Disney lets select creators use Mickey, Marvel, and Star Wars characters on TikTok for the first time. Nielsen buys DoubleVerify to combine audience measurement with ad verification. And AI-driven traffic and orders to Shopify stores triple year over year.

Drew Schweppe

Aug 11, 2026

•

3 min read